Fair Warning was founded by Loïc Gouzer, the former Chairman of Post-War and Contemporary Art at Christie's, with a vision to redefine how art is collected. Gouzer shook up the industry with his aggressive approach to winning consignments, his innovative sales strategies, and his innate understanding of marketing. He is also on the board of directors at Oceana and uses his position in the art world to raise money and draw attention to ocean conservation.

Sarah Calodney is an art advisor with over 20 years of experience connecting artists, collectors, and institutions. She began her career at Lehmann Maupin in New York City, and has developed strong ties to Texas and Aspen. In 2021, she founded Calodney Advisory to champion emerging artists, curate impactful exhibitions, and build collections with lasting cultural and emotional value. Now a Partner at Fair Warning, Sarah brings her expertise in art and sales to shape the future of collecting—always with integrity and a deep commitment to artists at the center.